Word on the grapevine is that GoPro are currently developing a line of consumer drones in a bid to expand its wildly-popular action camera product offering.
Consumer drones – essentially remote control miniature helicopters equipped with onboard stabilized cameras, have surged in popularity over the past year or so, and allow users to capture amazing HD aerial footage at a relatively affordable price.
While there are a bunch of consumer drones such as the Phantom DJI, already on the market, the launch of a GoPro-built multi-rotor drone will definitely shake up the competition, thanks largely to the highly recognisable GoPro label and brand identity.
Will every other rider have a personal drone following them down the hill filming their every turn and beaming ‘dronies’ directly to their instagram accounts?
Many of the existing drones on the market already support GoPro cameras so it will be interesting to see if they change up their strategies once they are direct competitors.
One final point: are we on the brink of an all-out drone armageddon, similar to when the GoPro camera first exploded onto the snowboard scene? Will every other rider have a personal drone following them down the hill filming their every turn and beaming ‘dronies’ directly to their instagram accounts?
The GoPro drones are supposedly set to launch late next year and will initially retail at $500-$1000.