Air+Style³: Beijing, Innsbruck, Los Angeles

Innsbruck/Los Angeles, 17. October 2014

Three cities, three legendary stadiums, three unique events: Winter 2014/2015 will start off a new era in the history of Air + Style. For the first time, in addition to the two contests in Beijing (12.05/06.2014) and Innsbruck (01.16/17.2015), there will be a grand finale: The Air + Style in Los Angeles (02.21/22.2015) in and around the famous Rose Bowl stadium in Pasadena. Andrew Hourmont´s long cherished idea of a world tour with a tour winner can finally be realized in the home base of Shaun White. A 450.000 US$ prize money and the chance to be “Champions of the Champions" is attracting a lot of world class athletes. In Beijing and Innsbruck 24 athletes will battle for 100,000 US$ and the 16 slots in the finals in LA.

The first stop of the Air + Style Tour in Beijing is the incredible setup in the architectural masterpiece National stadium “Birds Nest" and will be the destination for a two days top-class snowboarding event. 24 athletes will participate in the qualification on Friday. 16 of them qualify for the final on Saturday, accompanied by DJs and two live music performances.

In Bergisel Stadium Innsbruck, the birthplace of Air + Style, the qualification will be on Friday Jan 16: 24 athletes will fight for the 16 starting positions in the main contest. For the very first time families with children from 6-14 years old can experience the legendary event for free.

The program on Saturday starts at 3.30pm: just before the top 16 final, Shaun White´s success coach Bud Keene will hold a training session. Two bands and a top DJ will provide the perfect sound. One of the top acts is already confirmed: the German rapper CRO. As Shaun White also is a pro skateboarder there will be some skateboarding action in Innsbruck: The WUB skate dome in Innsbruck will be open free of charge for the public with contests, workshops and DJs from Thursday (January 15 2015) until Sunday (January 18.2015) daily from 2pm until 10pm.

The tour final in Los Angeles at Rose Bowl Stadium west of LA will bring the idea of Air + Style to a whole new level. The concept mirrors the lifestyle and interests of Shaun White perfectly: heaps of sport: Snowboarding, Skiing, Skating and BMX, finest tunes, art & fashion, technology and food. A kids zone will allow even the youngest to try snowboarding in LA.

For latest information on program, athletes, bands and tickets visit the website: