Nike did it again. I mean, literally: The second year in a row they took their team of riders to Norway, filmed all the action and produced a teaser. It’s the shiznit!
Every snowboarder dreams about the perfect season ender. In late spring 2011 the Nike snowboard team gathered in beautiful Strandafjellet in Norway for their annual team shoot. Traveling with boats through Viking country Halldor and the full crew where joined by legends like Nicolas Muller and Gigi Ruf for a week of snowboarding in a fun and relaxing way.
The land of the Vikings was also the perfect place to test the new Nike Vapen snowboard boot.
See how this came along in the Nike “Vapen” sessions, a series of videos based on fun, camaraderie and insane snowboarding.