24/01/2014 | by Matěj Kurzweil
ThirtyTwo is proud to confirm that the rumors are true, and welcome the legendary Jeremy Jones to the team for 2014. With a career spanning more than two decades Jeremy has pushed into unchartered territory with the big mountain exploits the world knows him for today. Lately Jeremy’s been focused on elevating his mountaineering game by going into un-ridden steeps beyond the heli-zones for “Higher,” which will be released this fall.
“Jeremy is someone we’ve respected at 32 for a long time, once we found out that he didn’t have a boot sponsor, it was on! We’ll be building him a full line of products focused on backcountry and split boarding in 2015. Times are changing, get ready for what’s next,” said Brian Cook, ThirtyTwo global brand director.
For winter 2014/2015 Jeremy Jones’ signature ThirtyTwo boot colorway will be the Focus BOA in black. ThirtyTwo’s committed to fighting climate change, so 1% of every Focus BOA’s wholesale price will be contributed to POW.