05/12/2013 | by Youri Barneoud
Best know for their outerwear, Rhythm has dipped its toe in the world of board manufacturing to make a limited run of handmade stunt sticks including a pro model for Freddy the Fox.
Here’s what the guys at Rhythm have to say…
￼We are delighted to announce the release of a limited edition of custom snowboards, including a pro model for team rider Fredrik “The Fox” Austbo. The boards will be produced at an undisclosed location in Switzerland, with the focus being on quality, not quantity. Freddy wanted a board with exceptional response and pop, the kind that can’t be mass-produced. So, we found some people who are as passionate about making snowboards as we are about riding them.
Their setup isn’t a factory, it’s a small workshop where each board is built by hand, using the highest grade materials. Boards like this don’t come cheap, but we’re not building them to make a profit. We’re building them for our team riders, and for anyone else looking for a board that is more like a Swiss watch than a Chinese noodle.
Fredrik is just as stoked on the graphic as the board itself: “For my artwork I wanted to feature the swords that represent my hometown of Stavanger, so I put my friend Peter-John at shallowtree.com on it. He went to work for 24 hours straight, and I’m SO blown away by the result!”
Along with three more hand-made, brand-new models, Freddy’s “Flying Fox” 154cm pro model can be seen at our booths at SIA (booth 262) and ISPO (Hall A2, booth 215).
￼￼￼Check out the winter collection at www.rhythmlivinsnow.com