23/12/2010 | by Tom Copsey
Billabong is proud to announce The Billabong x Bob Marley Collection, a collaboration with the House of Marley.
Though they haven’t brought it to their snowboard outerwear program, have a peek at Billabong’s colab with Bob’s estate to bring some irieness to tees, boardies and more. Lively up yourself and find out their chat…
Why did we collaborate with the House of Marley?
Because we believe in Bob Marley’s vision of “One world, one love.”
Bob Marley is a musical prophet, whose words and vision forever changed the world. His image evokes a rich legacy and emotional connection that transcend generation, ethnicity, gender and geopgraphy. His voice touches, inpsires and moves. He is a phenomenon merging myth, man, musical genius, social awareness, and cultural relevance into a way of life embraced universally.
Billabong is committed to the development of earth-friendly, innovative products that adhere to the Marley family’s core values:
Equality, authenticity, and sustainability.
Or as Bob might put it: “Make way for the positive day.”
Consisting of boardshorts, tee shirts, tank tops, and selected accessories, the line reflects the energy, passion and fun that infused Marley’s life.
The Billabong x Bob Marley Collection uses premium recycled and organic materials: organic cotton, PET
“I love it! The collection is cool and conscious,” said Ziggy Marley, when asked about his feeling on the environmental sensitivity Billabong has taken care to use in The Billabong x Bob Marley Collection.
“Working with the Marley family to interpret their vision of their father on to our garments has been inspiring,” notes Billabong US Design Director Rob McCarty. “Cedella and Ziggy have provided great insight to make this collaboration a success.”
The Billabong x Bob Marley Collection will be available by mid december in selected specialty stores and Billabong Stores accross Europe.