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Belgium's Dramatic Snowboarding Team

Belgium's Dramatic Snowboarding Team

Yalda Walter Yalda Walter

The black and white thing does bring a certain drama level to it, but this might just be the cleverest teaser we’ve seen. It seems like the marketing guys behind this actually spent more than five minutes on the question of how to smartly represent the Belgium Olympic Snowboarding Team. And none of them were high, which we’re not sure you could, for example, say about the US marketing team.

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